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Pukka's Carbon Footprint

Pukka has an approved 1.5 degree aligned Science-Based Target (SBT) and in 2019 declared a climate and biodiversity emergency. In response to this, we then set an ambitious commitment to be Net Zero by 2030 and are working hard to deliver this. As required by Pukka’s SBT and to ensure we can track progress against these targets, we measure the full carbon footprint of our business activities on an annual basis and it’s something we’ve been doing since 2017.   

We call this ‘from crop to compost’ as it captures the greenhouse gas (GHG) emissions from growing the herbs on farms that go into our blends, all the way to the emissions from boiling the kettle and end of life - composting your teabag and recycling packaging.   

For Pukka’s crop to compost carbon footprint, we measure our GHG emissions across scopes 1, 2 and 3. 

Scopes 1 and 2 – Pukka’s direct emissions (<1%)  

These are the emissions that we have direct control of, for example, emissions from energy consumption in the Pukka warehouse (Quadrant) and offices. 

Scope 3 – Pukka’s indirect emissions (>99%) 

These are Pukka’s supply chain emissions and make up the majority of Pukka’s impact and cover: 

  • The upstream impact of any ingredients and raw materials we buy (including farming, blending & packing of our herbs). 

  • Transport of these raw materials and finished products to retailers and other customers (logistics, distribution and shopping). 

  • Emissions from boiling the kettle to make your favourite cuppa (our largest emission source). 

  • Disposal of Pukka packaging at ‘end of life’ once our products have been used by our customers.  

We continue to make improvements to our carbon footprint to improve data accuracy and quality, supply chain visibility and reflect any changes to Pukka’s operations.  

2020 carbon footprint 

In 2020, our carbon footprint increased by 13% compared to 2019 (and 30% vs. our baseline year). This is due to the growth of our business as we continue to reach more people with our herbal creations, nurturing healthier, happier lives through powerful organic plants. Despite the rise in overall emissions, our carbon intensity reduced from 29 tCO2eper million teabags in 2017 to 21 tCO2e in 2020, which was mainly down to decarbonisation of grid electricity in the UK, Pukka’s biggest market.  

 If you’d like to learn more about our climate strategy, including our approach to emissions reductions and removals, please see our 2021 Impact Report.  

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Author: Eleanor Jeffrey​

Sustainability Manager

Eleanor has a Masters in Chemistry from the University of Manchester and Postgraduate Certificates for Environmental Management (IEMA) and Enterprise, Innovation and the Circular Economy from the Ellen MacArthur Foundation (CE100). Eleanor has over 8 years of sustainability experience working for a broad range of organisations in both manufacturing and retail, including start-ups (bio-bean Ltd), consultancy and multinational plcs (Kingfisher). At Pukka, she works to deliver Pukka's climate strategy, targets and commitments across the business.

Years of experience:

8 years in sustainability


Postgraduate Certificates for Environmental Management (IEMA) and Enterprise, Innovation and the Circular Economy from the Ellen MacArthur Foundation


Masters degree in Chemistry (University of Manchester)

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